Case Study

Unity BMS Website Design Case Study

Unity BMS needed a modern platform to clearly present their all in one business management software and drive demo bookings.

Client Unity BMS

Industry Business Management Software

Website https://unitybms.com/

Market Global

The Challenge: We Needed to Solve

Complex Feature Set

The wide range of software modules needed clear and simple presentation.

User Understanding

Visitors needed to quickly understand how the platform benefits their business.

Demo Conversion

The website had to guide users smoothly toward booking demos.

Content Structure

All modules had to feel connected within one unified platform.

Our Strategic Approach: A clear, structured website built to drive demos and engagement.

We designed and developed a responsive WordPress website that clearly presents Unity BMS core modules, including marketing, sales, operations, finance, and HR. Each module is explained through detailed content and interactive demos. A demo booking system and intuitive contact forms were integrated to support lead generation and user interaction.

1. Website Design and Development

We focused on mobile optimization, clear navigation, and strong visual hierarchy to ensure the website was accessible across all devices. Clear call to action buttons were added to make client engagement simple and direct.

Outcome: Higher engagement and increased demo requests.

The new website strengthened Unity BMS online presence by making it easy for potential clients to explore features and book demos. Clear content, smooth navigation, and seamless functionality have increased user engagement and positioned Unity BMS as a complete solution for businesses seeking operational efficiency.

1. Client Overview

Unity BMS is an integrated business management software designed to streamline operations across marketing, sales, finance, and HR. The platform helps businesses improve efficiency, reduce costs, and increase productivity by automating key processes and providing real time visibility into operations.

2. Project Goals

Unity BMS approached us to create a WordPress website that clearly communicates the platform’s capabilities and encourages demo bookings. The goal was to showcase core features such as CRM, ERP, project management, accounting, and HR tools while ensuring easy navigation and strong calls to action.

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